A Public Relations Firm’s thoughts and insights on the latest industry news and trends – from PR, marketing, and business to pop culture, entertainment, and social media.
Media and PR Training for Corporate Leaders, Public Figures
In today's online world, where every word and action can be amplified across social media and other platforms, influencers, content creators, corporate representatives, and public figures now consider media and public relations (PR) training, and professional guidance...
Effective Press Release Writing: Tips for Grabbing Media Attention
Writing effective press releases is essential for capturing the attention of journalists and media outlets. Effective press release writing involves crafting compelling headlines, structuring your content strategically, and distributing it wisely. This step-by-step...
The Art of Providing Valuable Content to Journalists
Cultivating and maintaining positive relationships with media professionals is crucial for effective public relations. Providing valuable content to journalists is a key component in this process, leading to increased visibility, credibility, and opportunities for...
Step-by-Step Guide to Successful Public Relations Media Campaign
In today’s competitive market, effective public relations (PR) can make or break a business. A well-executed PR media campaign in the Philippines can boost brand awareness, drive sales, and build a strong reputation. At Dominguez Marketing Communications Inc., we...
Introduction to Media Relations: Build Brand Visibility and Trust
In the modern business landscape, media relations play an important role in shaping public perception, building brand reputation, and communicating effectively with diverse audiences. Media relations involve managing interactions between an organization and the media...
Caring for your employees comes first in a pandemic
Businesses should find measures in keeping their team members from harm’s way in a pandemic. That is, by keeping them safe in their homes.
Here are work from home apps that employees can rely on
Being able to work in your pajamas or in the comforts of your own home may sound like a dream, but due to the sudden lockdown, most of us will have to get used to our new normal—at least, for the time being. More companies are adapting the work from home scheme as the...
International Women’s Month: Filipinas Taking the World by Storm
International Women’s Month is coming to a close, but Filipinas continue to snag the spotlight all throughout the year. Filipinas are not just recognized as one of the most beautiful women in the universe, but they are also cementing their names in the sports, media,...
Does Public Relations need a new formula to combat fake news?
The other day, I was browsing through my Facebook feed when I stumbled upon an interesting story. The article speaks of some concoction that can prevent and treat a wide range of medical conditions such as kidney stones and pneumonia. I was hooked, but aware that it...