A Public Relations Firm’s thoughts and insights on the latest industry news and trends – from PR, marketing, and business to pop culture, entertainment, and social media.
Step-by-Step Guide to Successful Public Relations Media Campaign
In today’s competitive market, effective public relations (PR) can make or break a business. A well-executed PR media campaign in the Philippines can boost brand awareness, drive sales, and build a strong reputation. At Dominguez Marketing Communications Inc., we...
Introduction to Media Relations: Build Brand Visibility and Trust
In the modern business landscape, media relations play an important role in shaping public perception, building brand reputation, and communicating effectively with diverse audiences. Media relations involve managing interactions between an organization and the media...
Caring for your employees comes first in a pandemic
Businesses should find measures in keeping their team members from harm’s way in a pandemic. That is, by keeping them safe in their homes.
Here are work from home apps that employees can rely on
Being able to work in your pajamas or in the comforts of your own home may sound like a dream, but due to the sudden lockdown, most of us will have to get used to our new normal—at least, for the time being. More companies are adapting the work from home scheme as the...
International Women’s Month: Filipinas Taking the World by Storm
International Women’s Month is coming to a close, but Filipinas continue to snag the spotlight all throughout the year. Filipinas are not just recognized as one of the most beautiful women in the universe, but they are also cementing their names in the sports, media,...
Does Public Relations need a new formula to combat fake news?
The other day, I was browsing through my Facebook feed when I stumbled upon an interesting story. The article speaks of some concoction that can prevent and treat a wide range of medical conditions such as kidney stones and pneumonia. I was hooked, but aware that it...
#WhatHappened: Our Weekly Roundup – June 9-15, 2018
Last week, our roundup consisted of conversations about Sports, Politics, Culture, and Entertainment. This week, social media was abuzz with topics about the 2018 FIFA World Cup, new music by Troye Sivan, Philippine Independence Day, and the loss of a great...
Step up your next campaign with these 4 Fail-Safe PR Strategies
In creating noteworthy PR strategies, it’s important to have a clear vision of what you want to achieve for your brand. Any public relations agency would note that that one simple idea can be enough, if the big picture is painted well with rationale and clear-cut...
#WhatHappened: Our Weekly Roundup – June 1-8, 2018
See what happened this week in one read Last week, we did a roundup of the most talked about topics and trending conversations. Filipinos lit up Twitter with conversations on Dua Lipa in September, new Senate home, Alden Richards' Victor Magtanggol,...