First Vita Plus Chooses Better with Sun, Launches Customized SIM

Wellness products manufacturer First Vita Plus has tapped Sun for a customized SIM card for its millions of dealers nationwide. This partnership marks First Vita Plus’ strategic decision to #ChooseBetter by leveraging on the practical connectivity options from Sun, to boost the productivity of its distribution network.

“For the longest time, I was looking for a connectivity partner that would echo the same voice of First Vita Plus – opportunity for all. For me, I see Sun’s vision and mission to be the same,” shares First Vita Plus president and chief operating officer Doyee Tumpalan, partnering with Sun is a strategic move for the company as it empowers dealers with the communication and information capabilities in a practical manner. “Connectivity is important in our line of business because of our main resource–our people. And while we cannot cater to them in person all the time, having reliable mobile connectivity makes us connected to each other 24/7.”

First Vita Plus’ customized Sun SIM cards come in three bundles: SIM-only Sun-Smart 2G Plan 350 (unlimited Sun calls and texts and unlimited access to First Vita Plus website), Sun 2G Plan 600 (free Android phone, unlimited Sun calls and texts, 30 hours mobile surfing, 350 texts to other networks, P100 consumable load credits, unlimited access to First Vita Plus website, and free 3 months Monthly Service Fee), and Sun Broadband Non Stop Surf Plan 699 (1.5GB of non-stop surf wallet for light and casual browsing and 2.5gb for streaming, uploading and downloading, unlimited access to First Vita Plus website, one-time fee of P750 for pocket WiFi and free 1 month Monthly Service Fee).

On top of that, First Vita Plus dealers who use the customized SIM will enjoy exclusive connectivity rates and deals, and will also receive text announcements direct from First Vita Plus. Tumpalan further explains the benefits of the text announcements feature. “Text blast is very important to us because of the exponential growth on the number of our dealers and it is important that we stay connected. Now, the company will be able to directly cascade information to our dealers who use the customized SIM.”

Considering the trends and data upon partnering with First Vita Plus, Sun’s Center Head for Retail Partner Management shared, “We see that as a direct selling company, communication is a very vital part of the organization. What we did is, in addition to Sun Cellular’s regular offering of several postpaid plans and data, we also gave them the opportunity, the functionality to be able to send text broadcasts for free to their members. So if they need to make text message announcements immediately, they will be able to reach out to members through the first ever retail industry customized SIM.”

First Vita Plus dealers, on the other hand, are optimistic on the value of this new and specialized offer. For example, Cebu City-based dealer Anne Lim, who was among those who purchased the customized Sun SIM during its launch, shares that she finds value with Sun’s practical communication offers. “We’re getting this SIM now because we want to be updated. That’s one of the plus points”. She added that it will be helpful for her as she communicates with her Bohol group.

The customized First Vita Plus customized Sun SIMs are available in FVP Head Office at Suntree Tower, Selected FVP Provincial Branches and Sun Shop Satellite Branches nationwide. [END]