Customers in Batangas and its surrounding areas now have a more convenient way of availing telco services as PLDT Inc. (PLDT) and its wireless unit Smart Communications, Inc. (Smart) unveil their latest PLDT and Smart Experience Hub at SM City Lipa in Lipa City, Batangas.

“Our goal is to bring the warmth and fullness of our customer service closer to our customers in Lipa City. Beyond the city, we hope to expand the reach of our products and services to more customers in southern Luzon and make their experience with us more convenient and meaningful when they visit our store in SM City Lipa. All this is a testament to our commitment to narrowing the digital divide,” said John Y. Palanca, SVP and Head of Sales and Development at PLDT and Smart. “We at PLDT and Smart aim to create innovative solutions that enable our customers and the local government units to uplift Filipinos’ lives through convenience brought about by digitalization, and at the same time, help boost local industries and make them more attractive to domestic and international markets.”

PLDT and Smart Experience Hub

Lipa City is a first class city in the province of Batangas, and is widely considered to be the most bustling and the most economically progressive among the province’s five cities. Home to a large population and to businesses big and small across a large number of industries including retail, manufacturing, commerce, agriculture, among others, Lipa City has long been a key customer base for PLDT and Smart.

Situated on the second floor of SM City Lipa, the PLDT and Smart Experience Hub offers innovative digital solutions that can be supported by leading home broadband provider PLDT Home and mobile services backed by the strong, nationwide network of Smart.

At the PLDT and Smart Experience Hub in SM City Lipa, customers can avail themselves of the latest promos of Smart Signature and PLDT Home fiber plans, or switch their mobile numbers to Smart and TNT. They can also explore some of the latest smart gadgets to improve their home and lifestyle. The store also features self-care kiosks to help customers discover the best mobile and home connectivity plans that are suited for their lifestyle, and entertainment areas to engage the customers. Knowledgeable store specialists are also ready to receive the customers to ensure a meaningful visit.

Initiatives to broaden and deepen the reach of its retail and customer service underscore the PLDT group’s aspirational multi-year transformation, with elevating customer experience as one of the key priorities. They also contribute to the group’s endeavors to provide connectivity to all. [END]

About PLDT?

PLDT is the Philippines’ largest fully integrated telco company. Through its principal business groups — from fixed line to wireless — PLDT offers a wide range of telecommunications and digital services across the Philippines’ most extensive fiber optic backbone, and fixed line and cellular networks.??

PLDT is listed on the Philippine Stock Exchange (PSE:TEL) and its American Depositary Shares are listed on the New York Stock Exchange (NYSE:PHI). PLDT has one of the largest market capitalizations among Philippine — listed companies.?

Further information can be obtained by visiting

About Smart?

Smart Communications, Inc. (Smart) is a wholly-owned wireless communications and digital services subsidiary of PLDT, Inc., the Philippines’ largest and only integrated telecommunications company. Smart serves approximately 96% of the country’s cities and municipalities with its combined 2G, 3G, 4G LTE, and 5G network, providing mobile communications services, high-speed internet connectivity, and access to digital services and content to over 71.8 million Filipinos, supporting the country’s growing digital economy, and providing the best customer experience for an increasingly digital Filipino lifestyle.?

*as of end-March 2021?