Strong 17 per cent year-on-year sales growth driven by demand in manufacturing, electronics, semiconductor and oil and gas sectors

RS Components, the trading brand of Electrocomponents plc (LSE:ECM), the world’s leading high service distributor of electronics and maintenance products, has announced continued business success in the Philippines. Despite a challenging global economic climate, RS Components Philippines has achieved over 17 per cent year-on-year sales growth for the period from April 2011 to February 2012, making it one of the fastest growing markets in Southeast Asia for the company.

Providing the widest range of components for the electronics and maintenance sectors, the company’s success is driven by a continued strong demand for maintenance and automation and control products across the manufacturing, electronics, semiconductor and oil and gas sectors in the country. RS Components has over 18,000 automation and control products stocked in Southeast Asia to meet this demand.

Glenn Lanot, Country Manager Philippines, RS Components said, “We serve over 3,000 active buying customers in the Philippines including Nestle Philippines, Sun Power Corporation, Rohm Electronics, Coca Cola and Team Energy. As the only multinational high service distributor in the industry to have a local office, our established track record of 14 years operating within the Philippines and understanding of the local market puts us in an optimal position to cater to the needs of engineers and sourcing managers across a wide range of industries, specifically from electronics, power distribution and generation, food manufacturing and oil and gas industries.”

The company’s robust eCommerce strategy has played a large part in its continued growth within the Philippines. As much as 60 percent of its business came from online transactions, a significant increase from the previous years. By providing an online experience with superior browsing capabilities and new intelligent product search features, customers now enjoy faster and easier access to over 550,000 products from global manufacturers including Schneider Electric, ABB, Siemens, Omron and Phoenix Contract. To this end, the company has also recently increased inventory for popular maintenance and automation and control products fo warehouses catering to Southeast Asia, including the Philippines.

The RS Components online platform also provides added value in the form of DesignSpark PCB, its popular, free and fully featured professional standard PCB design software. With over 120,000 downloads to date worldwide, DesignSpark PCB empowers engineers with free tools required to push the limits of innovative design.

“Engineers in the Philippines have shifted their focus towards innovation and high value-added manufacturing and engineering activities, and we’ve noticed a similar purchasing trend based on the products that we currently supply,” said Glenn.

“DesignSpark PCB is a free tool that allows them to become more innovative and productive by unleashing their creative talents with no limitations on design, based on schematic sheets that are in line with industry standards.”

The company’s commitment to its business in the Philippines is evident in the provision of a fully localised customer experience that includes customer service, sales and shared services functions in-country. This includes acting as the financial services hub for RS Components in Southeast Asia. The team of 47 local staff provides services to customers through a multi-channel strategy, executing fast, convenient, simple and secure transactions for customers through online, phone, fax and email. RS Components also provides free shipping for all online orders, with 2–5 days delivery for stocks shipped from Singapore and 5–8 days delivery for stocks shipped from the UK. All orders are eligible for door-to-door delivery with customised delivery options.