Marking 5 years of innovation and public service synergy - (L-R) Allan Hechanova, Corporate Sales Manager of Sun Cellular; General Trias Cavite Vice Mayor Maurito Sison; District 6 Cavite Congressman Luis Ferrer IV; General Trias Mayor Antonio Ferrer; Corrine Zablan, Sun Cellular AVP for Strategic Sales Partnership, Anthony Tuason, Sun Cellular Field Operations Head; Ronnel Jiao, Corporate Solutions Head; Marlon Alberto, Corporate Solutions Manager

Marking 5 years of innovation and public service synergy – (L-R) Allan Hechanova, Corporate Sales Manager of Sun Cellular; General Trias Cavite Vice Mayor Maurito Sison; District 6 Cavite Congressman Luis Ferrer IV; General Trias Mayor Antonio Ferrer; Corrine Zablan, Sun Cellular AVP for Strategic Sales Partnership, Anthony Tuason, Sun Cellular Field Operations Head; Ronnel Jiao, Corporate Solutions Head; Marlon Alberto, Corporate Solutions Manager

Mobile service operator Sun Cellular recently marked its strengthened partnership with the local government of General Trias, Cavite for the provisioning of a 24/7 hotline system which has been unifying the services of all government units and barangays of the municipality for five (5) years now.

First established in August 2008, Sun Cellular has been extending its renowned unlimited call and text services to power up an integrated communication channel for General Trias. This has been helping the municipality in terms of information dissemination and in making public service even more accessible to all constituents.

“We are very proud to be part of this endeavor of marrying innovation and public service. Apart from the consumer and commercial level, we recognize the vital role of communications in maintaining peace and order, and in fostering transparency and strong ties within communities like General Trias,” says Corrine Zablan, Sun Cellular’s Assistant Vice President for Strategic Sales Partnership.

Comprised of 220 mobile and wireless desk phones in all 33 barangays of the municipality, including public schools, social service offices, civil groups and homeowner associations, this hotline system is led by two main hotlines called the “Serbisyo 24/7” Text Hotline and the “Mayor’s 24/7” Call and Text Hotline.

Based on the latest annual report of the local government of General Trias, this hotline system has been instrumental in sending text broadcasts of public service announcements to over 81,000 recipients, as well as in actively engaging constituents in their role for responsible citizenship and good governance.

According to General Trias officials, this hotline system has significantly upgraded their medium of communications from the two-way radio system and effectively brought down the communication expenses of the entire municipality.

“Through Serbisyo 24/7, we have become much closer to our constituents. In our everyday operations, we are grateful to have a real-time means of receiving concerns and public service feedback which enables us to respond quickly and take action efficiently,” they added.

Further to this partnership for a hotline system, Zablan revealed that Sun Cellular is also eyeing to fuel the modernization of public service and local governance nationwide through the help of their best-value data solutions and edgier communication offerings.

Sun Cellular is a member of the PLDT Group.