Philippines, 2 October 2012 –   X-Play Online Inc, a subsidiary of IP e-Games, has partnered with 2K Sports to launch the critically acclaimed NBA 2K13 in the Phillipines.

Top gaming website IGN recently called NBA 2K13 “possibly the greatest sports game of all-time.” This year, 2K Sports transcends sports video games by joining forces with multi-platinum recording artist JAY Z, who serves as the Executive Producer of NBA 2K13. The music icon personally curated the game’s 24-song soundtrack, and lent his artistic vision to its interactive menus, pregame introductions, and more. NBA 2K13 also introduces the Control Stick, which gives players more control by mapping all dribbling and shooting to the right analog stick, as well as the long-awaited matchup between the 1992 “Dream Team” and 2012 U.S. Men’s National Team.

Improved gameplay features include:

The Control Stick: For the first time ever, all dribble moves have been mapped to the right analog stick, as well as shooting, passing, and post moves. String together devastating crossovers and clutch shots for maximum control and effectiveness.

Dynamic Shot Generator: Shots are now dynamically created on the fly, with all-new collision physics created in real-time.

Signature Skills: Each player has unique abilities that can alter the course of a game.  Players are modeled to impact the game in their own unique way, from Derrick Rose as a “Floor General” to Kevin Durant being “The Closer.”  Learn to use each player’s unique ability and change the game on your terms.

Revamped Passing System: Improved fast break passing gives players more control. Fire a bounce pass to a cutting teammate or go “Lob City” in transition.

“We’re very excited to launch such a prestigious game here in the Philippines and we’re thrilled to be working with 2K Sports,” said Miguel Bauza, vice president of marketing for X-Play. “We will be going around the country to engage the millions of NBA 2K Filipino fans out there with awesome tournaments and raffle prizes.”

“NBA 2K13 is a great addition to the X-Play packaged goods portfolio,” added Heidi Garayblas, chief operating officer for X-Play. “We are very proud to work with 2K Sports on this project, and we are looking forward to bringing more blockbuster games to the Philippines.”

NBA 2K13 is now available in the Philippines for PlayStation®3 computer entertainment system (P2,595), Xbox 360® video game and entertainment system from Microsoft (P2,495), PSP® (PlayStation®Portable) system (P1,895), and Windows PC(P1,995).

For a complete list of retailers around the Philippines visit http://www.xplay.ph/retailer/game/?t=NBA+2k13

About X-Play Online Inc.

X-play is a video game publisher in the Philippines responsible for the distribution of some of the best entertainment software in the industry. Currently, the company is an exclusive distributor of Blizzard Entertainment, Inc and handles the distribution of all Blizzard games in the Philippines including World of Warcraft, Starcraft II, and Diablo III. X-Play is also a partner of Take Two Interactive, and will be distributing games from the NBA 2K line including NBA 2K13. Along with its gaming efforts, X-Play is also a strategic partner of philstar.com for NBA.com Philippines. X-Play is a subsidiary of Ip e-Games, a company that brought in such MMORPG hits as Ran Online and Cabal Online.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a leading developer, marketer and publisher of interactive entertainment for consumers around the globe. The Company develops and publishes products through its two wholly-owned labels Rockstar Games and 2K, which publishes its titles under the 2K Games, 2K Sports and 2K Play brands. Our products are designed for console systems, handheld gaming systems and personal computers, including smartphones and tablets, and are delivered through physical retail, digital download, online platforms and cloud streaming services. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at http://www.take2games.com.

Editorial Contacts

Edmund Afzelius Jr.

X-Play Online Inc.

Tel. 976-4777 local 8618

edmund.afzelius@ip-egames.com

Miguel Bauza

X-Play Online Inc.

Tel. 976-4777 local 8688

miguel.bauza@ip-egames.com

Justine Bonilla

Dominguez Marketing Communications, Inc.

Tel – 897 7088 / 890 3766

justine.bonilla@dominguez.com.ph