Philippines, September 16, 2019 – Reigning Miss Universe 2018 Catriona Gray has once again reached a new milestone as she continues to proudly raise our flag by becoming the first-ever Filipino celebrity voice on Waze.
BDO, the Philippines’ leading bank, is partnering with global navigation app, Waze, to announce its newest brand ambassador, Miss Universe 2018 Catriona Gray as the latest addition to the app’s Change Voice settings.
Catriona’s voice is now available on the app to help motorists on the road to easily find their way to their next destination. Drivers will have more enjoyable rides as she adds her own words of advice along with reminders and safety tips such as “Time to park the car and do the lava walk”, and “In my experience, U-turns are best made slowly.”
“I am truly honored to be the first Filipino Waze celebrity voice. It has always been my passion to voice out my advocacies and spread positivity. Being the newest voice on Waze enables me to share positivity to Filipinos who are on the road—going to school, work or wherever they need to be. I want to keep them inspired and help them find their way so that we can all be happy and remain optimistic, despite many challenges such as the traffic.” said Catriona.
“As a brand that champions Filipinos, we are proud to have Catriona as our newest brand ambassador. Now that she has chosen BDO to be her banking partner, we are excited to find ways for her to achieve the life she wants,” said Cecille Fonacier, SVP and Group Head for Marketing Communications of BDO.
“Waze has always been dedicated to give its users the best driving experience possible. Now, people can make their drives even more enjoyable by letting our Miss Universe inspire them while they’re on the road.” said Sarah Rodriguez, Country Manager of Waze PH.
Catriona Gray’s Waze voice is made possible by BDO. To make Catriona your daily navigator, simply go to Settings > Voice Directions > Catriona Gray.
Waze is where people and technology meet to solve transportation challenges. It’s a platform that empowers communities to contribute road data, edit Waze maps, and carpool to improve the way we move about the world. Thanks to Wazers everywhere, Waze is able to partner with municipalities and transit authorities to reduce traffic and congestion—leveraging current infrastructure while impacting city planning.
A world with better transportation doesn’t have to be in the distant future. By harnessing the power of community to reverse negative trends in transportation, Waze can create a world where traffic is history.